This is not just another design competition. This is your shot at being discovered by the global fashion industry.

Apparel Sourcing Week (ASW) 2025, in association with global trend authority WGSN, is launching ASW Designathon 2025 – a high-stakes design challenge where the top 10 fashion design visionaries will get a chance to pitch live on stage in front of the industry’s biggest names.

This is the opportunity fashion designers and students have been waiting for – to showcase bold design ideas, network with brand leaders and win career-defining rewards.

WHY YOU CAN’T AFFORD TO MISS THIS

• Access to exclusive WGSN S/S 2026 Trend Decks – not available anywhere else
• Pitch live at ASW 2025 to a powerhouse jury of creative heads from WGSN, ASW and top apparel brands
• Be featured across WGSN and ASW platforms – instant industry visibility
• Win cash prizes, career-boosting internships and cutting-edge gadgets
• Get your work seen by buyers, brands and industry experts from India and abroad
• All participants get digital certificates and Top 3 winners get official honours from WGSN and ASW
• Get a complimentary ASW Expo + Conference Pass that will give you access to the exhibition and knowledge sessions along with Tea, Coffee and Snacks for entire two days

DEADLINES YOU NEED TO KNOW

• Registrations Close: 25th May 2025
• Design Submission Deadline: 9th June 2025
• Finallists’ Announcement: 16th June 2025
• Live Pitching and Winner Reveal: 2nd July 2025, Sheraton Grand, Whitefield, Bengaluru

HOW IT WORKS

Once registered, you’ll receive exclusive WGSN trend decks. Use these to build your mood board, concept notes, 3D sketches (minimum 3 garments) and submit your entry with a short 60-second pitch video. If your idea stands out, you’ll be amongst the Top 10 Finallists to pitch live at ASW 2025.

Only 10 spots. One big stage. A thousand eyes watching. Will you rise?

Don’t miss the moment. This is where fashion careers are made.